Influencer Marketing & Growth Consultancy
Kiko van Looy
“Most brands burn budget on creators who look good on paper. I find the ones who actually move product — and build the systems to prove it.”
Brands I've worked with
About
Who is Kiko?
I started in social media when brands still thought influencer marketing was just sending free products and hoping for the best. I knew there was a smarter way — one built on data, real relationships, and campaigns that actually convert.
Over the past years, I've helped DTC brands, scale-ups, and established companies turn creator partnerships into their highest-performing acquisition channel. Not vanity metrics. Real revenue.
My approach is simple: find the right creators, build the right offer, and track every euro back to the source. I treat influencer marketing like performance marketing — because that's what it is when you do it right.
Whether you need someone to run your entire creator program or just need strategic guidance to level up your in-house team, I'm here to make it work.
Services
What I do
End-to-end influencer marketing — from finding the right creators to proving ROI.
Results
Proven impact
A few snapshots from recent campaigns. Numbers speak louder than promises.
How I work
Discovery
Audit your brand, audience, and current creator efforts.
Strategy
Build a tailored influencer marketing plan with clear KPIs.
Launch
Source creators, negotiate deals, and go live.
Optimise
Monitor performance and double down on what works.
Report
Deliver transparent results with full attribution.
Testimonials
What people say
Kiko completely transformed how we think about influencer marketing. We went from spray-and-pray to a data-driven machine that actually drives revenue.
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Head of Marketing, DTC Skincare Brand
Working with Kiko felt like adding a senior team member, not hiring a consultant. He understood our brand from day one and delivered results we didn't think were possible.
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CEO, Fashion Scale-up
The creator program Kiko built for us is now our most efficient acquisition channel. His ability to find the right talent and structure the right deals is unmatched.
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Growth Lead, Health & Wellness Brand
Contact
Let's talk
Ready to turn influencer marketing into your best-performing channel? Book a free strategy call or drop me a message.